new york city
British designer Sam Walls Beasley has been designing and creating bespoke wedding dresses for 15 years. Originally from London, Sam now lives in New York where she continues to mix traditionally English and classical feminine styling with post-punk contemporary romanticism for her couture label Samuelle. Inspired by design in nature, fine arts, and travel and influenced by her talented seamstress and painter mother, Sam has had a special interest in fine textiles, couture finishings and embellishments since an early age. Studying at Goldsmith's University and working alongside cutting edge designers in London and New York, Sam has been able to fuse her passion for beautiful materials with her natural instinct to innovate.